Privacy Policy

This Privacy Policy explains how FUELUP collects or receives personal data from visitors and customers using this website. It covers the types of personal data we process, how we use and share that data, how long we retain it, your rights and how to contact us about privacy practices.

For the final launch, the registered legal entity name, registered office and regional data-controller details should match the business details used in Shopify, invoices and product labels.

When you contact us through email, phone, WhatsApp, forms or support channels, we collect the information you provide, such as your name, email address, phone number and message details.

When you place an order, check out, create or use an account, or request order support, checkout and commerce providers collect the information required to process the transaction, deliver the order and provide customer service.

We may use cookies or similar technologies to support website functionality, cart persistence, checkout, security and basic website usage information. Some features may not function properly if required cookies or browser storage are disabled.

We may process contact details, delivery details, billing details, order details, account identifiers, support messages, website usage information, IP address, browser type, operating system and similar technical information.

Payment information is processed by secure checkout and payment providers. The FUELUP storefront does not store full card numbers or CVV codes.

We use personal data to process orders, support checkout, provide account access, deliver customer support, communicate about orders, prevent fraud, operate and improve the website, comply with legal obligations and send marketing only where permitted.

We may use de-identified or aggregated data to evaluate and improve products, services, website performance and customer experience.

FUELUP does not sell, rent or trade personal data. We may share data with commerce, checkout, payment, logistics, fraud-prevention, analytics, email, support, infrastructure and technology providers where needed to operate the store.

We may also share information with government authorities or other third parties where required or allowed by law, or where reasonably necessary to protect customers, the business, legal rights, safety or property.

If you access the website or place an order from outside the country where our service providers operate, your personal data may be transferred to countries with different data-protection laws.

Where international transfers occur, we take reasonable steps to protect personal data in line with this policy and applicable law.

We maintain appropriate technical and organizational safeguards designed to protect personal data against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.

We retain personal data for as long as necessary to fulfil the purposes described in this policy, including order support, legal, tax, accounting, security and dispute-resolution requirements, unless a longer retention period is required or allowed by law.

The website may contain links to third-party websites with privacy practices different from ours. We are not responsible for the information or privacy practices of those third-party websites.

Depending on where you live, you may have the right to access, correct, delete, restrict or object to processing, request portability, withdraw consent or lodge a complaint with a data-protection regulator.

To exercise privacy rights or ask a privacy question, contact us at fuelupweb@gmail.com.

We may update this Privacy Policy from time to time. Any changes will be reflected on this page and will take effect from the date of publication unless otherwise stated.